Over the past two decades, we have grown to better understand the role of the sports coach and the important influence they have on athletes. The right pairing of coach and athlete can make the difference between qualifying for events and not being considered for the team, being part of a winning team or…
The profession of sports coaching has evolved in recent years, as its merits have been greater acknowledged. You just need to look at any successful athlete or sports team to see an army of coaching professionals helping them on their journey. If the London 2012 Olympic Games taught us anything, it was how sports…
It’s easy to think that of a sports coach as a ‘supplier’ even a performer, providing services to their athlete. After all, they; mentor, guide and support athletes through the good and bad. But it would be foolhardy to consider this a one-way partnership. Because it is indeed a multi-layered job; and one that…